INOVAIO is there to assist with core positioning statements and customer persona profiles to carefully craft messages that resonate with the target buyer. Oversight of media interactions ensures the correct message (this includes grammar and spelling) is being used at the right time to the right customer. INOVAIO also makes use of research tools, through strategic partnerships, to help quantify company reputation and provide extensive insight into specific areas that need attention to enhance reputation.

INOVAIO helps bolster client digital strategy through channel augmentation oversight (Social Media, SMS, Gaming, Music etc) affiliate communication distribution and assists in providing the tools necessary to drive traffic. With crafted Social ROI, and ‘hidden’ social intelligence, INOVAIO is able to discover client queries/complaints buried in blogs, forums and news websites. Sentiment measurement; conversation monitoring and dashboards as well as preventative and proactive resolution of issues is handled by ourselves and distributed to stakeholders in real-time.

INOVAIO makes use of, and develops its own, proprietary software for itself and its clients. We are serious about client security. Client marketing and innovation data is stored securely in discrete file blocks that are fragmented and encrypted using 256-bit AES. All software utilised has multiple layers of security and stored using 256-bit (banking grade) AES encryption is transferred to clients using a secure SSL/TLS tunnel.The infrastructure that INOVAIO provides to its clients is designed and managed in alignment with best security practices and a variety of IT security standards. The Primary (outsourced) data centre is in Europe, Ireland and complies with the following standards: SOC 1/SSAE 16/ISAE 3402 (formerly SAS 70 Type II), SOC 2 & SOC 3, FIPS 140-2, ITAR, FISMA, DIACAP, PCI DSS 1, ISO27001 and HIPAA.